Messaging Transformation Program

Transform your message so you can attract better leads and close more sales.

Investment

$4,995

total for phases 1-3

phase 1

Set Your Strategy

Two 60-Minute Sessions with Your Leadership Team

We begin with two strategy sessions to understand the results you’re getting today from your message, how you’re communicating, and where it’s showing up.

From there, we define who you need to reach, the message that will resonate, and where it needs to go to drive better results.

in phase 1, we:

Define your ideal customer and target audience

Identify where to reach them and how to engage

Align your products, services, and revenue priorities

Map your client journey and key touchpoints

By the end of this phase, you’ll have a clear direction for who to target, where to reach them, and how to get customers to start working with you.

phase 2

Full-Day Messaging Workshop

The centerpiece of the Messaging Transformation Program

We get together with your team for a full-day, in-person workshop where we introduce the StoryBrand frameworks and guide you as you apply them to develop your message.

From there, we work together to build clear messaging for each stage of the customer decision process so your entire team communicates consistently and your value is easy to understand.

in phase 2, we:

Learn the StoryBrand frameworks for clear communication

Develop messaging for curiosity, enlightenment, and commitment

Build the tools you use to engage customers throughout your sales cycle

Create a clear structure for sales meetings and proposals

By the end of this phase, your team will have developed clear messaging and tools to communicate your value across every stage of the customer decision process.

phase 3

Sell With Clarity

Four 75-Minute Working Sessions

After the intensive, we continue with four follow-up sessions focused on helping your team use the message you developed across every place you communicate with your customers.

These sessions ensure your message is applied consistently throughout your sales process, from initial outreach to presentations, proposals, and follow-up.

in phase 3, we:

Turn your messaging into practical sales tools

Use your message across every stage of your sales cycle

Practice using your messaging tools across the sales cycle through guided role play

Apply your message to real opportunities, meetings, and outreach

By the end of this phase, your team will confidently use your message across every stage of your sales process to engage customers and move opportunities forward.

Optional phase 4

Tracking Program

Optional and priced on level of support

Continue the process and keep the momentum going




After Phase 3, many clients choose to continue working with us through our Tracking Program. This allows you to continue refining and applying your message across your business so your strategy, messaging, and sales efforts stay aligned and continue improving over time.

Through the Tracking Program, you will:

Continue applying your message across marketing and sales

Refine and strengthen your messaging over time

Keep your strategy, marketing, and sales aligned

Maintain momentum and continue improving results

Start Transforming Your Message Today

Your Free Transformation Call Is the First Step

We’ll look at the results you’re getting from your message now and see how we can guide you to a better place.

Based on that conversation, we’ll walk through how you can work with us and the determine the level of engagement that best fits your business.